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Associate of Occupational Science in Cosmetology

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

5 Essential Steps to Becoming a Makeup Artist

By Mikala Ewald

So you want to become a professional makeup artist, but have no idea how to begin? I have compiled a comprehensive list of the steps necessary to become a professional makeup artist.

Step One: Learn Your Craft

Today, education is a key requirement for careers in any and every type of professional environment, and makeup artistry is no exception. Most people probably do not realize the number of skills and the amount of information that is necessary to become a skilled makeup artist—this art form requires much more than just a bag of makeup and some brushes.

In order to succeed as a makeup artist, you must be passionate about your artistry. The makeup artistry industry is very competitive and usually requires ample amounts of your time, energy, and volunteer services while you are just starting out. Before deciding to take your makeup artistry career to the next level, it is important to do your research and decide if you are willing to give your all to succeed in this competitive industry.

Once you have decided to commit to becoming a professional makeup artist, it is time to choose a school. Makeup artist education comes in a variety of forms; you may attend a strictly makeup artistry school, you may choose to get your esthetics license (makeup artistry, skin care and treatments, hair removal), or you might decide to get your cosmetology license which can include training in all of the aforementioned skills as well as hair styling, cutting, and coloring. Before making your final decision, you must research the laws regulating makeup artistry for the state in which you are planning to practice (you may be required to have a license in order to apply products) as well as research different schools extensively in order to choose the one that is the best fit for you. Different types of makeup artistry schools may only target specific areas of the craft, and you need to ensure you will be obtaining all the skills necessary to reach the goals you have set for yourself.

Below, I have provided a list of some vital educational building blocks that all potential makeup artists should look for and consider when choosing a school.

  • Color Theory
  • Contouring
  • Face Shapes and Structures
  • Sanitation
  • Blending
  • Tools of the Trade (brushes and disposables)
  • Product Ingredients
  • Customer Service Skills
  • Marketing
  • Entrepreneurship and Business Operations

Step Two: Build Your Kit

All makeup artists must have a kit that includes all of the tools needed to properly perform the services they offer. Here is a quick list of items that all makeup artists must have in their kit.

The Basics

  • Positive attitude
  • Foundations
  • Concealers
  • Powders
  • Blushes
  • Bronzers
  • Eyeshadows
  • Eyeliners
  • Mascaras
  • Brow shadows or liners
  • Lip liners
  • Lipsticks
  • Lipglosses
  • Lip balms
  • Train case
  • False lashes
  • Lash adhesive
  • Facial cleanser or makeup remover
  • Moisturizers and/or primers
  • Professional makeup brush set
  • Professional brush cleaner
  • Eyelash curler
  • Disposable makeup applicators
  • Makeup sponges/wedges
  • Cotton swabs
  • Tissues/paper towels
  • Headbands or hair clips
  • Cape to protect clothing
  • Makeup palette
  • Palette knife and/or spatulas
  • Tweezers
  • Cuticle scissors
  • Gum or mints
  • Business cards

The Extras

  • Theatrical/Special FX makeup items (bruise wheels, fake blood, liquid latex, wigs, etc.)
  • Airbrush makeup and gun
  • Folding director’s chair
  • Props (feathers, sequins, glitter, jewels)

Step Three: Perfect Your Skills

Becoming a talented makeup artist requires many hours of practice, practice, practice! Experiment on yourself and others in order to determine what works together and what does not. You will want to practice multiple makeup looks on a variety of face shapes and skin tones so that you will be prepared for anything.

Offer to do free makeup applications for those who volunteer to let you practice different makeup looks on them. Make yourself available to other makeup artists, and ask if you can apprentice for them; offer to clean their brushes, prepare their work area, bring them coffee, hand them their brushes as they are needed, assist with the makeup application, etc. Working with other artists in the form of an apprenticeship will allow you to pick up tips, tricks, and techniques, as well as know what is expected from you as a professional makeup artist. Continue researching the field of makeup artistry by consulting books written by makeup artists, looking for tutorials online (YouTube is a great resource), and continue studying and improving the basic building blocks you learned while in school. During this time you may have to do a lot of work for free, but in addition to the invaluable experience you will gain, you may also receive photos that you may use to begin putting together a portfolio of your work.

Step Four: Choose Your Niche

The field of makeup artistry offers a variety of career choices. During steps one and three it will be important for you to try to get experience in all areas of makeup artistry to aid in your search of what area you will specialize. You will want to find your strengths and weaknesses in order to pinpoint the career that is best for you. I have compiled a list of career options for makeup artists to help you make the choice that is best for you.

  • Freelance makeup artist (may specialize in any of the following)
  • Weddings
  • Photography
  • Print (advertisements, magazine shoots, etc.)
  • Televisions
  • Films
  • Special FX
  • Makeovers and makeup lessons
  • Cosmetics counter (retail makeup artist)
  • Theatre makeup artist
  • Camouflage and corrective makeup artist for a dermatologist or plastics surgeon
  • Salon or spa makeup artist (with appropriate license)
  • Fashion (runway) makeup artist
  • Proms and special events
  • Makeup artist for cosmetics brands/product educator

Step Five: Market Yourself

Once you have fully developed your skills and completed steps one through four, the most important thing you can do for your makeup artistry career is market your skills and services. You should be prepared to promote your makeup artistry at all times by always keeping your resume, business cards, and portfolio nearby.

Have some business cards printed with your name and/or logo in addition to some photos of your makeup work. Hand out your business cards to everyone you meet, particularly those who suggest they are interested in what you do. Distribute your business cards to local businesses who may come in contact with potential clients (e.g. if you do wedding makeup, leave your cards at a wedding dress boutique). Ensure that your business cards always have your most current contact information whether it be your phone number or email address…you want to be sure anyone interested is able to contact you easily.

Always keep a well developed resume with you as you never know when a career opportunity may arise. On your resume you will want to include a list of any and all makeup artistry education you have received along with a list of your experience and events for which you have done makeup. Update your resume regularly so that you are always handing out your most current and inclusive list of achievements.

From the day you start your makeup artistry education and career, you should begin keeping a portfolio of your makeup artistry. Work in conjunction with photographers and brides in order to obtain professional photos of your work for free or at reduced costs. Having photos of your work will help promote your skills and show potential customers your capabilities as a makeup artist. Including both before and after pictures demonstrates to your potential clients your exceptional talent. Before and after photos demonstrate a complete makeover/transformation, and prove that you have the necessary skills required of a makeup artist.

Now that you have obtained all the information necessary to become a professional makeup artist, it’s time to go out, choose your school, and get started! Good luck!

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

Anti-Everything DIY Mask

By: Emmy Downey, Esthetics Instructor

This mask is definitely one of my favorite summer face treats. It’s incredibly hydrating, soothing, and it wards off acne. And if you’re anything like me, your skin has just about had it with the dreadful mix of humidity, sun and pollutants… and the zits popping up are proof. But rest assured, a few treatments of the popular oatmeal, honey and yogurt mask + the secret anti-aging and anti-acne ingredient, strawberries! – and your skin will be rejuvenated for another month left to melt in the heat.

But this mask isn’t simply reserved for the troubled complexion. It happens to be the ideal treatment post sun, especially if you have (gasp!) unintentionally burned your skin. I have offered up this exact recipe to many of my friends who have had tanning mishaps and, within days, their skin is back to normal, burn be gone, no permanent damage (thanks largely to the incredible benefits of organic yogurt).

What You’ll Need:

Quaker Oats rolled oats

Organic honey

Organic yogurt – plain

3 Strawberries

Benefits of the Ingredients:

Oatmeal is a natural, gentle exfoliator. It also soothes a variety of itchy skin conditions like eczema and insect bites by relieving dryness. Overall, oatmeal is a natural healer.

Honey binds moisture into the skin and is full of antioxidants so it is wonderful for sun damage. It’s also good for acne because it helps to absorb impurities and dirt.

Yogurt contains enzymes and lactic acid to hydrate and soothe. It can also even the skin tone.

Strawberries are high in Vitamin C, the benefits include lightening, tightening and brightening the complexion. Ideal for acne-prone skin as strawberries are a natural source of AHA (Alpha Hydroxy Acid), a natural exfoliator.


Blend 1/4 cup of dry rolled oats until the consistency is that of powder. Pour into a bowl. Add 3 tbls of organic yogurt and 2 tbls of honey and mix. Honey may need to be submerged into hot water to make it more malleable.

*If you choose to use strawberries, put them into a blender and mince. Add into the mix (including the juice) and stir well. If the consistency becomes too watery, add more oats.

Let the mixture stand for 10-15 minutes so that the oats are well coated in the moisturizing ingredients of honey and yogurt. Apply to clean skin. Keep on for 10-20 min and then rinse off.


Try using just rolled oats – unblended – and water as a light exfoliater and or simply slather on yogurt as a natural healer/ soother, especially good for a sunburn! You can alternate between all three: wash, mask and pure yogurt soother.

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

Mosquito Bites: Home Remedies to stop the itch

By: Jennifer Hubbard, Esthetics and Nail Instructor

Ever had a pesky mosquito flying around you, land on you and then “OUCH” it happens, you’ve been bit?!?! The anticoagulant (a substance that prevents coagulation (clotting) of blood) helps mosquitoes while they feed. However, this injection of insect fluids is also the reason why mosquito bites itch. Along with the anticoagulant, the mosquito saliva will enter some of the insect’s own proteins and binding to the skin cells. As an immune response, histamines will be released, causing a swelling where the mosquito bite is located. With the release of histamines we all get an allergic reaction and feel an itch whenever we get bitten. This response is natural and is part of your body’s way of protecting itself. As the swelling grows the pressure on your nerve cells in that area increases. This increase in pressure gives that itchy feeling. Once that happens you search for some medication to try and stop the deadly itch, but you have none. Here are some great home remedies to try and the benefits of each:

Dampened Green Tea Bag

  • Place cold tea bag on the bite. This will help soothe the itch & compounds in the tea help

with inflammation.

Oatmeal Bath

  • Soothes the skin


  • Antibacterial ingredient, but be careful because it could attract other bugs

Scotch Tape

  • Helps keep you from itching

Aloe Vera

  • Anti-inflammatory properties that draw out the sting


  • Uses electric current to inactivate the bite. Wetting the battery enhances the conductivity so current goes through your skin

Preparation H

  • Reduces swelling, itching and inflammation

Rubbing Alcohol/Witch Hazel/Tea Tree Oil

  • Antiseptic properties, prevents bites from getting infected and stinging sensation distracts you from the itch

Baking Soda/Toothpaste

  • Dries to a paste which dries out the skin


  • Rub on inflammatory properties and repels mosquitoes

Clear Polish

  • Blocks the sensation of the itch


  • Contains acetyl salicylic acid for anti-inflammatory purposes

Listerine/Vicks Vapor Rub

  • Contains menthol to relieve itch
Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

If you can confess these words… I AM A BEAUTY JUNKIE

Then you will be very excited about my latest research venture. I tend to get stuck on a subject and research it to pieces. That sometimes includes emailing/calling or some may imply harassing a company to obtain information. I came across these “Beauty Sampling” or “Makeup of the Month” type programs that excited me to no end, so of course I needed to know who is the best . My research has led to the compiled list I will add shortly, as well as taking a turn into free sampling you can obtain from various companies. There were many other options that I came across besides the ones in the list including Indi companies, very specialized programs, and ones that are awesome but tormenting by not being available in the U.S. Generally the company has you fill out a questionnaire about yourself so that they can send a more customized selection for you. Most are monthly subscriptions or with options to skip a month, send as a gift or buy 3, 6 or 12months at a discount. Yeah!! I know

Here is what I came up with.

Good Reviews

  • Beauty Fix: Sent out quarterly $50
  • Beauty Army: Choose 6 deluxe samples from site $12
  • Birch Box: Seems to be the most popular $10
  • Pop Sugar: Newer program, full size products+bag $35
  • Glossy Box: 5 Travel sized products $21
  • Sample Society: Teamed with Allure(free sub. with membership) $15
  • Beauty Box 5: 4-5 deluxe samples monthly $12

Bad Reviews

  • Makeup Monthly $30
  • MyGlam $10

Natural Eco Friendly Boxes

  • Kara’s Way: $15
  • The Natural Beauty Box: $20
  • Eco Emi: $15
  • Blissmo: $19


  • The Love Club: Indi Box, variety of stuff(beauty, hair, music etc.)$12
  • Klutch Club: $18
  • Julep: Nail products $20
  • My Shade of Brown: Darker skintone specific products $10

Fabulous out of Country Boxes

  • Glymm: Canada only $12
  • Lust Have It: Australia, but opt. $10 extra to U.S. $15
  • She Said Beauty: UK only $14 roughly

Review Sites

  • Budget Friendly (youtube)

Free Sample Sites

  • My Abigail100(youtube)
  • Beauty Sample Box $5

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

Facial Reflexology

Reflexology is an ancient healing therapy that utilizes energy “pathways” on the body. The idea behind reflexology is that if an organ is not working properly then issues will manifest in the pathways that coordinate with that organ. Reflexologists can manipulate and massage the coordinating points found on the feet, face, hands, and even face. Due to this, we can usually determine the underlying cause of a breakout due to the area of the face that is broken out.

Some of the most common areas of breakout areas include:

Forehead- indicates stress

Around mouth and chin- indicate hormonal issues

Underneath the cheekbone- coordinates with colon issues

See below for a more detailed description of the reflexology points on the face and how to assist in clearing those pathways.

The Skintourage would like to send a big “Congratulations” to one of our members, Christen Brummett.  This is Christen’s last official post.  She will, however,  continue to write  for the blog from time to time.  She will be attending OSU Medical School this fall.  The Skintourage is excited for Christen and wishes her the very best.  Look forward to reading some amazing medical related articles in the future.


Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

Dirt. Oil. Makeup.

By Mikala Ewald

Dirt, oil, and makeup are just a few of the many elements our skin comes in contact with throughout the day. These elements clog pores and cause breakouts.

As an esthetician, I often talk with people about their skin care regimens, and it’s surprising to me how many people don’t know how or don’t bother to properly cleanse their skin. For healthy skin, it is imperative that you first remove the dirt, oil, and makeup from the skin and follow by actually cleansing the skin.

So, if you do nothing else in your skin care regimen, at least take the time to properly cleanse the skin. Start by removing all makeup with a gentle makeup remover. If you skip this step, when you apply cleanser to the skin you will just be removing makeup, not actually cleansing the skin. You must remove the makeup and cleanse the skin in order to maintain healthy skin.

Then, to thoroughly cleanse the skin use a gentle cleanser that is appropriate for your skin type. Apply the cleanser to damp skin, and massage it in for 30 seconds to 1 minute.

Lastly, rinse the cleanser from the skin with warm water. Be sure to completely remove all cleanser residue, as improper removal can also cause breakouts.

It’s best to follow up with a toner and a moisturizer. You should follow this simple routine every morning and every night.

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

Scar Free: Extractions Done Right

Everyone gets those nasty little blackheads or whiteheads that come up. You push and squeeze to try to get all that built in dirt out and all that happens is half of it comes out and your left with a sore area and possibly a scar. Well this blog will teach you how to properly extract them without leaving that scar.

The first thing you want to do before any extractions is take a warm shower or steam your face. You can best see blackheads and whiteheads right after this because the steam helps open up your pores. Make sure the lighting is good and use gloves when extracting.

There are 3 different ways to properly extract. You can use Q-tips, cotton/gauze or an extracting tool. All of these are used by professionals and if used correctly will help you avoid those dreadful scars.

Q-tips: When using Q-tips to extract you want to make sure you are wearing gloves. You will use 2 Q-tips and place one on each side of the area needed to be extracted, and roll the Q-tips down and then up towards the blackhead. Wipe off the area with the Q-tip and throw away then wipe the area with a toner best suited for their skin type.

Cotton/Gauze: Make sure you are using gloves and wrap a piece of gauze or cotton around your index fingers and follow the same procedure for Q-tips, using your index fingers.

Extracting Tool: With this tool you will place the hole of the extractor over the area to be extracted. Press down with the extracter and give it a little wiggle. Using this procedure you should be able to remove the debris without leaving any scars.

Now you can go and remove those random, stubborn blackheads and help your clients skin become more beautiful.

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics, Master Instructor

How Far Would You Go To Be Tan?

For some, the desire to be tanned will take them to the extremes of self injections with an unapproved illegal tanning drug called Melanotan.First developed in pill form in 1991 at The University of Arizona, Melanotan 1 was revealed to be an effective sunless tanning solution with low short term side effects.With continued research the formation of Melanotan 2 was introduced, but with increased short term side effects. Melanotan itself is a synthetic analog* of  a naturally occurring hormone A-MSH(alpha-melanocyte stimulating hormone) which is present in individuals exposed to UV radiation, causing the process commonly known as tanning. A-MSH is present in greater amounts in individuals with naturally darker skin tones. Melanotan 2 is similar to Melanotan 1, itself a cyclic lactam analog of A-MSH; however, its peptide chain is shorter, and it shares other functional and structural differences (allowing for passage through the blood-brain barrier, and also making it significantly more effective for tanning. Melanotan will not do anything for people with albinism or vitiligo because these patients do not have skin cells with receptors for melanin.

In social circles Melanotan is referred to as ”The Barbie Drug” due to certain side effects such as loss of appetite, darkening of the skin, and increased labido. Other side effects include blue coloring of the lips, intense nausea and vomiting, facial flushing, fatigue, as well as increased freckling, moles, and hyperpigmentation. The Melanotan injections are given in the stomach on a weekly basis while a gradual tan develops. The skin will slowly darken on it’s own, but can be increased by exposing oneself to UV Rays. Once the injections are discontinued the skin should fade back at a normal rate. That’s not always the case though. Especially when you are talking about freckles, moles, and hyperpigmentation.

Melanotan is illegal and has not had the stringent safety and effectiveness testing that all medicines need before they are licensed for use. This means that the long term side effects of this treatment are not known. In addition to the possible side effects of Melanotan itself, there are also other potential dangers. Using non-sterile water to prepare the injections can cause serious blood infections, and sharing needles spreads blood-borne diseases such as HIV and hepatitis. Injections by untrained individuals can cause skin and tissue damage, and might result in permanent or life-threatening injury.They currently have research grade Melanotan 1 and 2 available for all those research chemists out there (anyone)to test out on their lab-rats(themselves).

However, you have to use this at your own risk because these kits are not FDA approved and not intended for human consumption.

There are many sites and videos for and against Melanotan. Two examples are below. against for

*A synthetic analog is a:

Synthetically created compound that differs from the Natural compound

Both in its structure and function.

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

Color Theory

Color is a word that can spark many emotions.  It can affect our emotions, our ability to think, our ability to study or relax, and it can even stimulate or repress our appetite.  Color is a powerful thing in our lives.  But how many people really remember what colors represent or even how we get the colors we see every day?

We are going to take it back to elementary school art class.  Do you remember anything about the color wheel?  For some of us it may have been awhile since we have looked at the color wheel, but don’t worry today we will refresh our memories on a little color theory!

We will start from the beginning.  In the beginning there were three colors. These three colors are called the primary colors.  All color we see originates from these three colors.  They are red, yellow, and blue.  You can’t have any other colors without these three. They are the most important on the wheel.

Next on our color wheel is the secondary colors.  There are also three of these.  Secondary colors are made from two primary colors that are mixed together.  These colors are green, orange, and violet.  For example you know that yellow and blue mixed together in equal parts make green.

The last category is tertiary colors.  There are 6 of these colors.  They are made when one primary and one secondary color are mixed together in equal parts. These colors are red-orange, yellow-orange, blue-green, yellow-green, red-violet, and blue-violet.  The name says exactly what is mixed together.  To make red-orange you take equal parts of red and orange together.

Now that we are refreshed with the color wheel, let’s talk about a few words that you hear when people talk about color.

Complementary color- These colors are direct opposite on the color wheel (red and green; yellow and violet; orange and blue).  For example green and red are direct complements.  These colors tend to go well together and both colors can make an impact when wearing them.  Complementary colors cause each other to be the brightest they will ever appear when they are side by side. When layered on top of each other in equal parts, complementary colors neutralize or cancel each other out.

Monochromatic – Means one color.  It can include all that single color’s value, including tint, tone, and shade.  For example the darkest brown to the lightest beige.

Tint – tint is adding white to dilute a color

Shade- shade is adding black to lower or darken a color

Color can also have symbolism.  Each color can invoke feelings and can make someone that comes in contact with that color change their mood.  Here are a few colors and what they have grown to mean.

•          White – purity, innocence, peace

•          Black – sophistication, gloom, mystery

•          Gray – maturity, modesty, dignity

•          Red – love, passion, vigor

•          Yellow – youth, hope, and intellect

•          Blue – harmony, honor, dignity

•          Orange – danger, daring, energy

•          Green – nature, faith, stability

•          Purple – royalty, drama, wisdom

•          Brown – sensitivity and dependability

So why are we talking about color theory on a beauty blog? Knowing color theory is a vital tool for makeup artists, hair stylists and even fashion designers/stylists. Finding the right colors for your clients can make all the difference in the final look.

It is important to use colors that spark positive emotional responses for your client. For example, if your client hates the color yellow and thinks it looks bad on them, would it be a good idea to put yellow eyeshadow on them? Probably not. Just the eyeshadow color alone could cause the client to dislike the entire makeup application.

Also, using the color wheel properly can help enhance positive features and diminish negative features. Take the complementary colors for instance: if my client has blue eyes and I want them to be the focal point of the face, applying orange or an orange-based eyeshadow will cause the eyes to pop since orange and blue are complementary colors. On the other hand, applying a green concealer over a red blemish will neutralize or cancel out the red tone of the blemish making it easier to hide.

Next time you’re applying your makeup, think about the color wheel in order to ensure a successful, put-together makeup application.

Associate of Occupational Science in Cosmetology, Cosmetology, Esthetics

The Price (or lack thereof) Of Beauty

Ever walk passed a department store cosmetic counter and just stared at the products, wishing you could buy them but knew you couldn’t afford it?? Well you are not alone!  Join the BBC, the Beautiful Bargain-aires Club.  I’ve never once bought cosmetics from the department store, not because I couldn’t afford it, but simply because top line beauty products were never really an interest when I had a toddler to raise. So here are a few Do’s and Don’ts when looking for the right product for the right price:

Don’t pay for something you can’t afford. If you know something isn’t in your budget at that time, please don’t go breaking the bank just to have the latest and greatest. You wouldn’t buy a new car off the lot without budgeting, would you??

Do look for affordable, well qualified products. Just because the product doesn’t cost $95 doesn’t meant it isn’t good quality.  Cosmetic companies have become very economically friendly within the past few years by creating products that have close to the same effect a department store product would have—which brings me to my next DO…

Do find items on sale! Some of the best products I’ve found have been on sale.  Even the name brand lines have almost made it a priority to have just a few items’ prices rollback.  Nothing beats a good clearance aisle.

Don’t spend big. A lot of makeup products give the same effect no matter what line they came from.  Something as simple as an eye pencil should not cost more than $3. And in some cases, you can find an eye pencil set that includes a pencil (or two), mascara, AND a sharpener for around $5! Now that’s a bargain.

Do find a foundation and stick with it. Nothing is worse than trying to find the right base to use with your skin color and type.  When you do find that one foundation that suits you best, I suggest you try your hardest to stay with that same brand.  This also helps with budgeting. When it’s time to re-up on cosmetics, you’ll know exactly how much to spend because you buy this same product every time.

Do shop around. It’s good to take a look around other stores while you’re in between products.  This gives you an idea on what product you might want to try the next time around. Now this doesn’t mean you have to buy it, but if you are interested in using another product, you will already be a step ahead because you did some research.

Do shop high-quality, if you can afford it.  There is absolutely no harm in getting a department store product if that’s what you are acclimated to.  Those of us that are in the beauty industry should still be educated on the latest trends so we can service those who are interested, but that doesn’t mean we have to buy the same products just to say “we know something about it.” Again, DON’T BREAK THE BANK!

Don’t always go for the cheapest, it may not be a good quality. Things like foundations, lip colors, products that are used on a daily basis or more should be of good quality.  These items will be a little more expensive than other cosmetics because suppliers know we use them the most. So when looking for some products, cheap is not always best.

Looking beautiful does not always mean having to buy the most expensive products because Drew Barrymore or Halle Barry wears it.  It means feeling even better on the inside about yourself, and that rays through on any day! When I purchase a new product for a reasonable price, that automatically makes me feel like I’m winning and in return, I know I’ll look good because I made a good “INVESTMENT!”